News & Blog

October News Bytes

Recently, Apple held a special event at the Bill Graham Civic Auditorium in San Francisco to make some important announcements. Highlights include the release of a new operating system – OS2 – for the Apple Watch and the new iPad Pro, which will hit the market soon and has the largest iPad screen the company has developed thus far. The biggest reveal; however, dealt with the iPhone 6S and iPhone 6S Plus. The newest iPhone will have retina display, iOS 9, faster CPU, and 3D Touch capability that also interprets gestures. Just released for purchase, the iPhone 6S and iPhone 6S Plus come with an option for two payments plans to make the products affordable to the average consumer.

Those with previous iPhone versions may; however, be at risk for a new hacking scheme that began in China but has now spread to 18 countries. Many device owners have “jail-broken” phones, or phones that have been deliberately configured to let owners access restricted file systems and customize them. This practice is not condoned by Apple because it compromises some of the security systems that are in place, which is exactly how hackers are accessing the iTunes account information on jailbroken iPhones. The hacked iTunes information, including usernames and passwords, is then distributed online as a “free” application download that uses these stolen accounts.

Amazon may not had the most graceful entry into the smartphone market with the release of its Fire Phone, but the company isn’t making the same mistake now with the Fire Tablet. While the Fire Phone was comparable to big names like Apple in price and couldn’t quite compete, the base version of the new Fire Tablet is just $50 and can even be bought in a “Buy five and get the sixth free” package. With the holiday season approaching, it seems this approach of undercutting the competition will be far more effective than the means taken with the Fire smartphone. Amazon also plans to increase profits by using tablet sales as a gateway to purchasing upgrades and using its online marketplace and features like Amazon Prime.